Are You Likable or Unlikable? Science Says the Rule of Presence Provides an Immediate Answer

Sure, it helps to be outgoing and gregarious, but science shows that presence — or just anticipated presence — makes a major difference in likability. BY JEFF HADEN, CONTRIBUTING EDITOR, INC. @JEFF_HADEN First up, the outcome-driven reasons. Research shows genuinely likable people tend to be more successful in sales. More likely to enlist the help [...]